By 2030, 80 percent of Germany's electricity is to come from renewable sources. In order to achieve this goal, which is as ambitious as it is right, municipal and private sector players are needed to drive forward the transformation and expansion with new renewable energy.
This is where Energieverbund Nord from Schwerin comes in: it brings together expertise and companies from the region to enable communities and municipalities to participate economically in this transformation, ensure a secure energy supply and secure agricultural property and operations.
Machbar developed a branding with a strong character for the "Nordschritt" corporate campaign. With a self-confident name and trend-setting word and figurative mark, the innovative concepts of the initiative are firmly anchored in the minds of the target group. The campaign shows the Energieverbund as a visionary provider of complete solutions.
